DentWorx Paintless Dent Repair: full mobile-service build with CRM.
DentWorx is an end-to-end URCO build for a Phoenix-metro mobile dent repair operator. Conversion-focused mobile site, instant quote flow, tap-to-call, GHL CRM pipeline, and review automation — all measured by Lighthouse, Google reviews, and Map Pack rankings.
Lighthouse 99/100/100/100 across Performance, Accessibility, Best Practices, and SEO. 5.0 stars on Google. Map Pack across Phoenix, Mesa, Gilbert, Chandler, and Tempe.
99/100/100/100
Lighthouse score
5.0
Google rating
AI Overview
cited for 'mobile repair services'
5 cities
Map Pack coverage
Lighthouse Performance
99
Mobile run. LCP under 1.5s, CLS near zero, TBT 50ms.
Accessibility / Best Practices / SEO
100/100/100
Perfect scores on all three secondary Lighthouse categories.
Google star rating
5.0
84+ reviews, supported by URCO's automated review-request flow.
Overview citation
AI
Google AI Overview cites DentWorx in 'Mobile Repair Services' answers across the Phoenix metro.
CRM integration
GHL
Instant-quote form, tap-to-call, missed-call text-back, and lead nurture all routed through GoHighLevel.
Conversion checkpoint.
Turn search evidence into the next build decision.
URCO can map what is already growing, what is underbuilt, and where the next visibility or conversion gains should come from.
01
Build scope
Full mobile-service site engineered for conversion from local Google search and Map Pack traffic.
- Astro build on Vercel
- Instant-quote form with image upload
- Tap-to-call on every page
- GHL CRM pipeline + workflows
- Missed-call text-back
- Automated review-request flow
- Local SEO architecture
- Schema.org LocalBusiness + Service
- Accessibility (WCAG 2.1 AA)
- Core Web Vitals tuning
02
Why it matters
A mobile service business lives or dies on response speed and review velocity. DentWorx's site, CRM, and review system all work as one — so leads from Google land in a system that responds in seconds and converts at a rate that compounds.
Next routes.
Build the system behind the search.
URCO builds websites structured to be found, trusted, measured, and improved.